What makes a successful coin series ?
It ’ s a tricky challenge : identify the theme for a new coin or series that will win the hearts of collectors and theme buyers . But it ’ s a topic of serious and regular discussion at The Perth Mint , which last financial year sold more than 19 million minted products worldwide .
Here we offer insights into some of our thinking and how you might be able to help !
HITTING THE ‘ COLLECTOR TRIFECTA ’
As General Manager of Minted Products , Neil Vance has more than two decades ’ experience in the development and sales of themed coins , a period that has seen tremendous growth in the popularity of our products . He is regularly in contact with customers , including coin dealers in Australia , and indeed throughout the world , who possess valuable knowledge of what collectors want .
“ From my perspective , what makes a good collectable is threefold ,” he says . “ First , it is the story ; second , the design ; and third , the mintage . And I think they ’ re all linked .